Social Product Innovation

Blue Whale Labs will work with you to maximize the social dimension of your existing or new application or service.  Our unique approach quickly analyzes your target audience, extracts its core needs, and delivers solutions that maximize its participation and engagement.

Our typical engagements involve one-day or multi-day on site strategic consulting sessions.  We first investigate the details of your current strategy and organizational goals and then focus intently on your users’ problems and work quickly to determine social tools that may augment your current or proposed solutions to those problems.

The end result of our effort is a document analyzing the social systems we believe will maximize your product’s offering and an inventory of actionable next steps.